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E-cigarette companies appeal to the youth

How E-cigarette companies appeal to the youth

Over the years, there has been an increase in e-cigarette products among the youth. Many young people have come across numerous e-cigarette brands because they are Recommended by some. The companies have taken advantage of a lot of platforms and methods in marketing their products. These can vary from different social media engagements to collaborating with several cultural events for the youth. Here are four ways that e-cigarette companies increase their exposure to the youth.

Offering scholarship
There are several scholarships offered to students that can …

The Top Benefits of Using E-commerce for Your Business

With the sudden rapid growth of online shopping in Canada, entrepreneurs have incorporated e-commerce into their businesses. E-commerce brings a competitive advantage to startups, and here are the following key benefits.
Low Operational Cost
A lot of low-cost e-commerce platforms out there nowadays are available for startups to check out.
When you start your operation using an e-commerce platform, you can customize the visual elements of your online store to make it look appealing and user-friendly. You also have the option to integrate inventory management and payment systems into your online platform without …

A Hands-on Guide to Effective Market Research

Market research is crucial for any entrepreneur. A thoroughly designed market research plan can steer you in the right direction. If used properly, it allows you to minimize costly mistakes and choose better decisions for your business.
In this blog, you will find out more about the effective and practical ways to conduct market research.
Gathering Inside Information Sources
Tap into numerous internal resources that contain valuable information. These substantial resources mostly consist of data about customer service and sales. They can give you many insights into the market competition, new product ideas, …

How to Increase Your Sales One at a Time

A lot of entrepreneurs face problems with unexceptional sales growth. Failing to observe and comprehend the reasons customers buy from your business is frequently cited as one of the contributing factors. You will discover tips on increasing your sales one step at a time in this article.
Know Your Customer
Often, the first step and the best way to increase your sales over time is to pinpoint your ideal customer. Understanding customers starts from a well-defined competitive edge and value proposition. Use a methodical approach by creating solid sales objectives, identifying flaws in the sales process, and drafting a series …